About

I'm a human-centered design expert with 15 years' experience in the private and public sector. I specialise in user research, service design and UX strategy.


I help organisations and businesses to

I have led teams and projects in large organisations such as the Office for National Statistics , Ministry of Justice, The Scottish Government, AXA, Hargreaves Lansdown and others.

Recent clients

Public sector

• Department for Environment, Food & Rural Affairs, UK
• The Scottish Government, UK
• Office for the National Statistics, UK
• Ministry of Justice, UK
• HM Prison and Probation Service, UK
• Legal Aid Agency, UK
• The Victims' Commissioner for England and Wales

Private sector

• Brightspeed Inc., USA
• Hargreaves Lansdown (via Sopra Steria), UK
• AXA Health (via cxpartners), UK
• O2 (via cxpartners)UK
• Peugeot, UK/France
• Hertz,(via cxpartners) UK and France
• Spotify, (via cxpartners) global project
• Coop.ch, (via cxpartners) Switzerland

I am proficient in various learning and discovery techniques and have comprehensive experience working with diverse disciplines—from engineers and product managers to government policy advisors and oncologists.